Sales Stream Agenda

08:00 ~ 09:00 Registration
09:00 ~ 10:30  Plenary Session with Keynote, Citrix Vision and Strategy
10:30 ~ 11:00 Coffee Break in the Expo
11:00 ~ 12:30 Citrix Ultimate Rewards Partner Incentives
The new Citrix Ultimate Rewards program simplifies partner incentives. It rewards partners for identifying and closing opportunities across all markets, and accelerates profitability for partners who transition to cloud services delivery. This new program consolidates incentives, rewards partner actions on the front end, and combines rebates on the back end to reward partners who align with our strategic goals. In this session, you will learn how easy it is to submit an incentive registration and how you will benefit the most with Citrix Ultimate Rewards.​

The Secure Digital Perimeter - Securing with Citrix Workspace
A secure digital perimeter is a necessity when moving to digital workspaces, and requires thinking beyond the traditional toolset. To be fully secure, the digital workspace must give IT visibility as well as control, so evaluation of the secure digital perimeter must focus on three key areas: reliable access and delivery, trusted security, and full visibility through intelligent analytics. This session offers a deep dive into the secure digital perimeter and how the solutions in the Citrix portfolio address this critical area.

Understanding the Citrix Analytics Story
Enhancing security, optimizing performance and increasing the availability of applications are top-of-mind for IT teams. Using a broad range of analytics solutions from Citrix, administrators can gain the insights they need to drive effective business decision making. This session will introduce the Citrix Analytics vision and portfolio as well as a new Citrix offering in support of user behavior analytics that identifies compromised access and malicious activity and provides actionable insights to mitigate loss of data and intellectual property. 

Selling Citrix Cloud Services to existing Citrix customers
You’ve sold your customers on the power of Citrix Workspace solutions, and now you can make their world even better. Attend this session to hear real-world success stories that showcase, position and discuss new capabilities only available with Citrix Cloud services. This is the session for cloud transition and trade-up. We will walk you through use cases and steps to identify the ideal customer profile, and discuss key value-add features that differentiate cloud services from on-premises, perpetual deployments. You’ll also get insights into real-world customer conversations. At the end of this session, you will have the knowledge and power to bring your customers to the cloud.​
12:30 ~ 13:30 Lunch and Networking
13:30 ~ 16:00 Revenue Opportunities for Citrix Partners Accelerating to the Cloud
The cloud is here and is going to transform your business. Join us to understand the revenue augmenting opportunities available to Citrix partners as our customers accelerate to the cloud. This session will provide pragmatic business insights into the migration, integration, adoption and lifecycle services that you can deliver with Citrix Cloud. We will share our own experiences and show how your organization can profit from industry-leading Citrix Cloud solutions.

Selling NetScaler SD-WAN, traditional and through the cloud
As the market shifts to a software-driven world, IT managers are seeing an increasing imperative in an era where cloud services are becoming pervasive in the enterprise. SD-WAN is currently being used to intelligently optimize and secure connections to the cloud including connecting users directly to cloud datacenters while offering centralized management across locations. In this session, you will learn how NetScaler SD-WAN sales and Citrix partner specialists have helped enterprises create an agile network while reducing costs across WAN networks.

Sell and profit from Citrix Cloud Services
Come learn how to get the most out of Citrix Cloud services technology. We've engineered partner-only features into the Citrix Cloud management plane to give our partners unique insights into monitoring customer configurations, services, consumption and other items. These tools and services will help you transition customers into hosted services environments while being able to identify upsell opportunities that are strategic business decisions for your customer. You will learn about tools to monitor hosted service license usage and how the new Partner Dashboard will give you more insight into customer implementations.

Position and sell NetScaler ADC in the new hybrid, multi-cloud world
Hybrid and multicloud environments are the new normal for customers, but what has not changed is the requirement for a superb experience for their end users. It is—and always has been—about end-to-end application visibility to protect customer investment and help IT teams empower their LOB customers and internal developers. Join this session to understand the business vision, positioning, competitive differentiation and selling strategies for ADC in this new environment.
15:30 ~ 16:00 Coffee break
16:00 ~ 17:00 Closing Keynote - Special Guest Speaker